Fashion
How Snapchat wants to transform relationships between luxury fashion houses and consumers
Marketing and media directors from luxury fashion houses gathered alongside press representatives at the former Paris auction house of the UK-US company Sotheby’s. So-called Snap Stars, content creators on the US social media platform Snapchat, also attended the Crafted for Luxury event organised by Snapchat. The evening opened with the thesis:...
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Fashion |Interview
Galeries Lafayette’s Victoria Dartigues on SS27: 'We want joyful and sparkling fashion'
Following Paris Fashion Week in October 2026, dedicated to the spring/summer 2027 collections, FashionUnited gathered initial thoughts from Victoria Dartigues, director of womenswear and leather goods purchasing at Galeries Lafayette. From her Fashion Week marathon to emerging seasonal trends, she discusses the highlights of the season. She also...
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