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Smalls launches in Australia

By Danielle Wightman-Stone

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British childrenswear brand Smalls, known for its range of everyday merino bodywear, is launching its collection in Australia with Melbourne retailer Big Dreams.

Founded by two New Zealand women who now live in the UK, Smalls has a collection of merino products for children aged 2-12 including vest and long-sleeve tops, created using merino sourced from Australia and New Zealand.

The line, which is currently sold via their own e-commerce store and ships worldwide, also counts Selfridges London and Babyccino Kids as its stockists, and now they’ve added Melbourne-based childrenswear boutique Big Dreams.

“We’re so excited to bring Smalls to Australia. It’s stylish enough to wear on its own or to layer up. A Smalls long sleeve under your favourite T-shirt or school uniform is the ultimate combo of comfort, warmth and cool,” Catriona Pharo, co-founder of Smalls told CWB. “What’s more, as a mum of three, I know that my kids need to be comfortable, and I want them to be happy underneath it all, in all seasons, no matter what they’re wearing on the outside.”

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