Everlast Worldwide, the world’s leading manufacturer, marketer and licensor of boxing, MMA and fitness equipment and apparel, has announced a two-year equipment deal with Featherweight boxing star Carl Frampton, as it looks to enhance brand recognition in the UK. The move will see Frampton becoming […]

Bestseller, the intentional fashion company with more than 20 brands in its portfolio including Vero Moda and Jack and Jones, has announced that it is partnering with innovative platform Fashion for Good to help bring “game-changing” circular innovation to supply chains. The partnership coincides with […]

Visual AI start-up Syte is partnering with Farfetch to power its new in-app visual search feature on iOS, as part of the luxury retail platform’s strategy to implement new technologies to enhance customer experience. The new ‘See it, Snap it, Shop it’ feature within the Farfetch app aims to help customers […]

INTERVIEWLeather has defined Jean-Claude Jitrois’ career. Worn by the likes of Brigitte Bardot, Elton John, Cher, Yoko Ono and Stéphanie de Monaco, to name but a few, his eponymous label has helped to show the world that leather can be sophisticated and versatile. So much so that he was knighted in […]

2018 has been an eventful year for the H&M Group. While the conglomerate had a rough start with a profit drop of almost 60 percent in Q1, sales picked up gradually, and the year ended with a successful collaboration with Moschino. However, the group is streamlining its business, having announced last […]

In what has now become a viral campaign, premium plus size retailer Navabi has tackled lingerie brand Victoria’s Secret. Outraged by its CMO publicly stating that no one is interesting in seeing plus size women wearing lingerie, Navabi put together its tongue-in-cheek answer in a spontaneously produced […]

NYC - Living Coral. That’s the name of the color Pantone predicts will be seen everywhere in 2019. Defined by the company as “an animating and life-affirming shade of orange with a golden undertone”, the color was chosen as a reminder of the importance of coral reefs. “We get energy from nature. Just […]

Burberry and Vivienne Westwood have finally unveiled their collaborative collection. Available online on Burberry’s website and select Burberry stores worldwide, the collection features some of Westwood’s most iconic designs, such as double-breasted jackets and kilts, reimagined in Burberry’s signature […]

Dutch denim brand G-Star Raw is launching its first kidswear line with French Kidiliz group that’s set to be unveiled in July 2019. The autumn-winter 2019/20 collection will have clothing for boys and girls aged 3 to 16, and will be distributed in Europe, the Middle East and Africa in department stores, […]

Technology has completely changed the fashion industry, once a predominantly analog business. Social media allows retailers to engage with their consumers in real-time and also collect data that enables them to tailor products to their clientele. In an era of connectivity, smartphones and e-commerce […]

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