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Denim innovations: How brands are cleaning up the industry
The denim industry, as a part of the wider textile industry, which is one of the most polluting industries in the world, has come a long way since Levi Strauss developed its first pair of blue jeans
Fashion
Soorty launches organic cotton initiative
Pakistan’s largest vertically integrated denim company, Soorty has launched an organic cotton initiative in partnership with WWF Pakistan and the Department of Agriculture Extension, Balochista
Business
Soorty’s bid for sustainable investments: “The business will follow”
Soorty, Pakistan’s largest vertically integrated denim company, continues to reinforce its commitment to sustainable fashion production. In comments for FashionUnited, the company explains that
Business
What the future of denim looks like according to industry experts
Amsterdam - The Kingpins trade fair is back in Amsterdam from 10 to 11 April, bringing together industry professionals and showcasing the latest trends and innovations to hit the world of denim. As a
Fairs