Articles by Guest Contributor
Guest contributors write for FashionUnited on a voluntary basis to share their expertise and highlight topics that matter to fashion industry professionals.
Dear sustainability manager, have you ever searched for your own brand on Vinted?
A while ago, I sat down with the sustainability manager of a medium-sized Dutch clothing brand. We discussed circularity, material choices and ambitious sustainability goals for 2030. At one point, the conversation turned to the second-hand market and its potential relevance. I took out my phone and opened Vinted. I typed in the brand name....
Fashion |OPINION Featuredloading...
EuroShop trends: from natural wallpaper to AI-powered real-time analysis
1,800 exhibitors, 18 exhibition halls and countless innovations for the retail of tomorrow. Anyone wanting to keep track at EuroShop needs a trained eye. This is exactly what trend scout Alex Gehle and retail expert Chris Zorn from the interior design company Knoblauch offered with their expo tour, “Spotting the bold”, at the Düsseldorf trade...
FairsFeaturedloading...
Poet core and print clash: 4 SS26 secondhand trends to source
The fashion industry is evolving amidst a sustainable transformation, driven by new consumer expectations, regulatory pressure and cost rationalisation. In this context, secondhand fashion is establishing itself as a structural driver rather than a peripheral trend. To remain competitive, it can no longer simply be a “responsible” option; it...
Fashion Featuredloading...
Retailers take note: modest fashion is here to stay
Modest fashion is gaining increasing recognition within the international fashion industry. What was a neglected niche for years is now a serious and rapidly growing market within the international fashion industry. Modest fashion has become a segment that retailers, department stores, and fashion houses can no longer ignore. About the author:...
Fashion Featuredloading...
Making structure effective: AI as a cost lever in the fashion industry
However high the cost pressure may be, compromising on quality is not an option in the fashion industry. A reliable planning rhythm, a robust data foundation and practical AI building blocks reduce friction costs along the fashion value chain. Thoughtful governance is key during implementation to ensure that savings potential is realised in...
BusinessFeaturedMemberloading...
Office Christmas party in 2025: time for a grown-up upgrade
Remember the old-fashioned office Christmas party? Glittery dresses were already askew early in the evening and tacky Christmas jumpers suddenly became too hot. Prosecco flowed freely and a champagne tower teetered, threatening to collapse at any moment. The next morning brought a pounding headache, memory gaps, and a voicemail from your boss...
PeopleFeaturedloading...
AI, AI, who is the most stylish in the land?
Artificial intelligence (AI) is no longer just a technical tool. It is becoming a constant companion in the daily lives of many consumers, fundamentally changing the relationship between people and brands. According to the latest Accenture study, “Consumer Pulse 2025”, around 30 percent of active users already trust AI tools for shopping and...
BusinessFeaturedMemberloading...
How performance reviews in the fashion industry have come under pressure
Does this sound familiar? A member of the creative team has missed their deadline; a member of the sales team has failed to meet their targets. As a manager, you want to discuss this in a normal, professional way. Yet, during performance reviews, the comment “I don’t feel safe here” is becoming increasingly common. It is a statement you cannot...
Peopleloading...
Expert HR advice to stand out amongst fashion and luxury candidates
Summer is often synonymous with slowing down and taking a well-deserved rest. For the most strategic candidates, however, this period also represents a valuable opportunity: to take a step back, refine their positioning and prepare for their next career move. In a sector as coveted as fashion and luxury, standing out requires preparation. Here...
Fashion loading...
The Breuninger case: the sale of Germany's last independent premium department store stalls
A year ago, rumours of Breuninger being up for sale surfaced. Since then, things have gone quiet. What could complicate a potential deal and which investors are even possible prospects? An analysis by Dirk Boventer, partner at the management consultancy Atreus. One year of sale intentions and no deal in sight Breuninger is considered one of the...
BusinessFeaturedMemberloading...