Articles by Jule Scott
Street style trends from Copenhagen Fashion Week
This week, Copenhagen Fashion Week took place, once again demonstrating why it is considered a melting pot for creative pioneers. Attendees opted for playful patterns, leaving behind familiar clichés, and combined accessories that balanced nostalgia with urban ease. A willingness to experiment with layering created surprising silhouettes, while...
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Veja expands to Denmark with new Copenhagen store
French trainer brand Veja has announced the opening of its first store in Denmark. The new shop, located in the Danish capital, Copenhagen, marks the brand's entry into the market following several years of significant growth within the Scandinavian region. The new retail space is situated at Pilestæde 40B, a street known for its quieter...
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Düsseldorf Fashion Days: New beginnings, established practices and the question of courage
Over the weekend, Düsseldorf was once again dominated by fashion. Summer temperatures provided a fitting backdrop for the collections of the upcoming spring/summer 2026 season at Düsseldorf Fashion Days. However, alongside light silhouettes and cheerful colours, one theme particularly characterised the event: "Courage as a Must-Have". At the...
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Bellotti's Hamburg soundscapes: A preview of his Jil Sander debut
Simone Bellotti brings Jil Sander back to Hamburg. But what does the new creative director's debut sound like and what does it reveal about his future direction for the brand? Even before his official catwalk debut as creative director of Jil Sander, Bellotti has offered a first glimpse into his vision. Instead of a fashionable tour de force,...
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Saucony opens first UK flagship store
US footwear brand Saucony has opened its first flagship store in the UK. The new store is located at 4 James Street in London and officially opened on June 21, as announced by the Wolverine World Wide Inc. subsidiary on Wednesday. The London location is intended to be more than just a retail space: with an integrated café, rooms for community...
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Fewer compromises and more clarity: Buyers at German retailer Apropos share insights for SS26
The spring/summer 2026 season traditionally kicked off with Pitti Uomo. But while the Florentine menswear trade fair is dedicated to menswear, Apropos – The Concept Store focuses equally on womenswear and menswear from the very beginning of the season. For over 40 years, the concept store, with locations in Cologne, Düsseldorf, Hamburg, Berlin,...
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