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Business

Bambuser wins 2021 LVMH Innovation Award

Start-up Bambuser that specialises in live stream shopping events has been crowned the 2021 LVMH Innovation Award overall winner. Bambuser aims to bridge the gap between online and offline buying experiences and allows brands to host live shopping sessions online with influencers or sales associates. These shows are hosted natively on the brands...

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Featured
Retail

Ted Baker to enhance customer experience with live video shopping

Ted Baker has announced a partnership with Bambuser to launch live video shopping for customers in the UK, as part of its strategy to enhance its over customer experience. The new technology will allow Ted Baker to connect with thousands of consumers through interactive, shoppable live broadcasts on the retailer’s website. Users will be able to...

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