BOF news and archive

Buying and Merchandising Masterclass: Susanne Tide-Frater | #BoFLIVE

Buying and Merchandising Masterclass by Susanne Tide-Frater The product strategy & brand development expert with former roles at Harrods, Selfridges and Farfetch gives her insights on the lessons learned across a 20-year career and takes questions from those tuning in. Video source: BOF, via YouTube

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Video: Marc Jacobs opens up about mental health in quarantine

"I am luddite, I believe in human contact...having a coffee with someone, writing a letter and connecting with someone else", says fashion designer Marc Jacobs on his struggle with quarantine. Jacobs opens up to Business of Fashion's Tim Blake on his mental health during the time of coronavirus, and how he uses his creativity to counteract the...

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Video: Why one of fashions first influencers shares why she now opposes fashion weeks

Garance Doré, a fashion illustrator and streetwear photographer, was a part of the first wave of fashion bloggers to emerge. Doré played an intrigal role in growing the movement, but after years of extravagant trips,expensive gifts from designers and runway show after runway show, she realised it wasn't for her. Doré shares her story with...

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Video: How freelancers can shift their skill set during coronacrisis

Communications and marketing professional in the fashion industry, Gabriele Hackworthy, shares tips for freelancers on reaching out to their network during a time of crisis to ensure future business. It is crucial for fashion freelancers, now more than ever, to adapt to this new world quickly and consider ways to pivot their skill set, as well...

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State of Fashion 2020 shares 5 themes fashion leaders should keep in mind during crisis

BoF and McKinsey & Company released the collaborator's The State of Fashion 2020, keeping in mind that the fashion industry is in a time of crisis. This year's State of Fashion, titled 'Coronavirus Update' discusses unemployment, opportunities, and what has become the new normal for many fashion professionals. Founder and CEO of Business of...

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Sam McKnight on Why Fashion Is the ‘Eternal Optimist’

Hair stylist Sam McKnight, who has worked with brands such as Chanel, Fendi and Burberry, talks to BoF Editor Tim Blanks about the future of hairstyling and the fashion industry beyond the coronavirus pandemic. “Beauty is crucial to some people,” he saids. “It's not going to be done by a machine or a computer anytime soon… hair and makeup...

Podcast

Podcast: Inside Iran’s Underground Fashion Industry, BoF Voices

The activist Hoda Katebi speaks passionately about the 'revolution' of fashion, while the Tehran design duo Shirin and Shiva Vaqar on the VOICES 2019 defy the restrictive conditions for emerging brands in Iran.

Fashion Featured

Top 10 challenges facing fashion in 2020

"Anxiety" and "worry". With those two words we could very well define the feelings with which the fashion world, and its top executives, face the year 2020. This situation is counterbalanced by the slight air of optimism with which some sectors, especially in the United States, were entering 2019. This is at least what the latest annual report...

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Video: 'China Oracle' LVMH's Andrew Wu | BoF China Summit 2019

BoF’s Imran Amed sat down with LVMH Greater China group president Andrew Wu at the BoF China Summit to demystify the multi-faceted Chinese consumer. Source: Youtube, The Business of Fashion

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Video: Reinventing Old Media for a New Media World | John Ridding, David Pemsel

The news media business is facing a major crisis, but the chief executives of both the Financial Times and the Guardian, speaking at BoF’s VOICES, said their models proved people value quality journalism in a world of fake news and political polarisation. Source: Youtube, The Business of Fashion

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Video: Christopher Wylie & Arti Zeighami | Can AI Solve Fashion's Sustainability Crisis? | #BoFVOICES 2018

At BoF's VOICES, Christopher Wiley discussed the way H&M can use artificial intelligence to curb waste production and revealed his new role with the fast-fashion giant. The whistleblower is joining the fast-fashion giant as its director of research. At H&M, Wiley will work closely with Arti Zeighami, the retailer’s head of AI and advanced...

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Video: Inside the Cannabis Economy | How CBD Became the Future of Luxury

Mr Sherbinski, the founder of California-based Sherbinskis, one of world’s fastest-growing cannabis brands, was joined by friend and colleague Clement Kwan, founder of California-based luxury cannabis label Beboe, in a conversation moderated by BoF chief commercial officer Nick Blunden that covered everything from their origin stories to their...