Colour news and archive

SS21 colour trend

In the psychology of colour, certain hues can dramatically affect moods, feelings, and emotions. In a post-pandemic world, shoppers will be seeking comfort, honesty and inspiration. Looking toward spring summer 2021, the colour palette will veer towards reassuring tones, like elevated neutrals and naturals, away from high tech and artificial...

Fashion Featured

Key Womenswear Colour on the Catwalks Spring Summer 2020

Trendstop brings FashionUnited readers a first look at the essential womenswear colour stories inspiring the Spring Summer 2020 season. The Trendstop team gives FashionUnited readers an exclusive look at three key colour directions straight from the Spring Summer 2020 runways, that will be informing the womenswear market through the upcoming...

Fashion Featured

Spring Summer 2020 Men's Colour Themes

Trendstop gives FashionUnited readers a first look at the key menswear colour stories informing the Spring/Summer 2020 season. Trendstop's colour experts bring you the latest colour themes and colour groupings that will be impacting the menswear market into SS20 and beyond. Our team reveals the essential directions for core and fashion shades...

Fashion |IN DEPTH Featured

Colour perception: why should you wear black?

Just how much consideration should be given to the colour of the garments that you wear? According to a new survey, people perceive other people based on the colour of the clothes they choose. Questioning one thousand people in a survey conducted by online fashion retailer Buytshirtsonline.co.uk, respondents were asked to gauge the colours they...