Decathlon news and archive

Bernard Arnault reclaims top spot as France's wealthiest professional, according to Challenges

Paris - Bernard Arnault and his family, who control the luxury giant LVMH, have reclaimed the top spot in the annual ranking of French professional fortunes, published on Wednesday by Challenges magazine. The position was taken from them last year by the heirs of Hermès. Once the richest man on the planet, he is now significantly behind Elon...

People

Trail running: Kiprun strengthens its innovation hub with athlete and engineer Mathieu Blanchard

Driven by the growing enthusiasm for trail running, the brand Kiprun, a sector expert from the Decathlon portfolio, aims to solidify its position among the major players on the international stage. To achieve this, the company announced on April 17 a three-year partnership with trail running athlete Mathieu Blanchard. The collaboration is...

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Business

Decathlon reports a 4.0 percent increase in turnover for 2025

The Decathlon group published its annual results this Thursday, announcing a 4.0 percent increase in turnover compared to the 2024 financial year. It also reported a 7.1 percent growth in gross merchandise volume (GMV) at constant exchange rates. These improving figures are accompanied by strong operational profitability, with an EBITDA of 1.8...

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Business

CNMC detects competition risks in Decathlon's acquisition of Intersport assets

Madrid – Decathlon’s acquisition of specific Intersport assets in Spain has encountered a significant regulatory hurdle. The Spanish antitrust authority, Comisión Nacional de los Mercados y la Competencia (CNMC), has escalated the transaction to a "second phase" analysis. This move, triggered by potential competition risks identified during a...

Retail

Decathlon at 50: evolution of a multi-sport retailer's global footprint

The celebration of this anniversary was an opportunity for Decathlon to organise a business-to-business (B2B) event centred on its journey. At 50 years old, Decathlon is formalising a hybrid model at the intersection of retail, industry and services. A French company founded in 1976 in the Nord region, Decathlon is a group majority-owned by the...

Retail

Decathlon accelerates its Spanish expansion with ten new stores

French company Decathlon has begun 2026 with a new drive to expand its retail network in Spain. The group plans to open ten new stores during the first half of the year. This marks one of the largest waves of openings by the company in the Spanish market in recent years. It follows the recent expansion of 25 stores announced in Germany. The plan...

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Business

Decathlon acquires majority stake in Bikeleasing

Bicycle service provider Bikeleasing is set to get a new owner. On Tuesday, the company announced that Decathlon Pulse SAS, the investment subsidiary of French sporting goods retailer Decathlon, intends to acquire a 65 percent stake in Bikeleasing from the Brockhaus Technologies AG group. Bikeleasing explained that the transaction is still “...

Retail

25 new stores in 2026: Decathlon continues German expansion

French sporting goods retailer Decathlon is driving forward its expansion in Germany. Around 25 new stores are set to open next year. Decathlon announced this on the occasion of the opening of its 100th store in Nuremberg city centre. New stores will open in 2026 in Lüdenscheid, Oberhausen, Schwetzingen, Saarbrücken and Trier. The company has...

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Retail

Decathlon bets on its compact stores and opens a new City store in Paris

The sports retailer Decathlon is strengthening its local strategy by opening its ninth Parisian store. The address is integrated into a Boulanger store, a chain specialising in household appliances and multimedia, occupying an entire floor. Located on Rue de Rennes, in the sixth arrondissement of Paris, the new Decathlon store represents the...

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Business

Apollo acquires 30 percent stake in TradeInn

Madrid – Spanish sportswear e-commerce platform TradeInn welcomes a new minority partner. US investment firm Apollo Global Management has acquired a 30 percent stake, previously held by Spanish private equity firm Suma Capital. French sporting goods retailer Decathlon had also expressed interest in this stake. Reports surfaced in late July 2024...

Fashion

Decathlon makes U-turn following hijab controversy in France

Athletic brand Decathlon has given up launching its sports hijab in France, after the product caused so much controversy the company received a “wave of insults” and “unprecedented threats”. Already sold in Morocco, the hijab designed to increase “comfort” when practising sports was scheduled to hit French stores next month. However, French...