Fórmula 1 news and archive

Red Bull Racing banks on 'Sport Mode' from Crocs

US footwear manufacturer Crocs and the Formula One team Oracle Red Bull Racing are launching a joint limited edition inspired by the dynamism of motorsport. The collection combines aerodynamics and team aesthetics in two different styles, Crocs announced on Monday. The centrepiece of the collaboration is the “Crocband Clog”, whose design is...

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Business

Pole position for AlphaTauri: International expansion and Formula 1 partnership

AlphaTauri wants to leave the pandemic behind and looks confidently into the future. Thus, the Austrian label is stepping on the gas and taking advantage of all its opportunities to take off internationally, even away from its own Formula 1 team. At a store event at the end of March in Vienna, AlphaTauri celebrated its expansion with some...

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Formula 1, Tommy Hilfiger and others gather online to discuss the future of fashion

The fifth edition of the event that takes place during NYFW will offer the global community a 15-hour agenda with interesting discussions and an exclusive launch Fashinnovation, a global platform that promotes innovation and entrepreneurship in fashion through in-person and online events since 2018, announces the opening of registration for its...

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Fashion

Castore signs multi-year deal with McLaren Racing

British sportswear brand Castore, which tennis player Andy Murray is a shareholder in, is turning its focus on Formula 1, after signing a multi-year partnership with McLaren Racing. For the 2022 Formula 1 season, Castore will become the official team apparel and sportswear partners for the McLaren Formula 1 team. The deal will see the...

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Fashion

Hackett London renews long-term partnership with Aston Martin

British menswear brand Hackett London has renewed its long-standing partnership with Aston Martin and will be the official supplier for its new Formula One team. The extension of the licensing contract with Aston Martin Lagonda until 2024, marks 20-years of collaboration and comes as the luxury automotive group returns to Formula One after more...

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Fashion

Formula 1 to launch eyewear collection

Formula 1 has announced a partnership with specialist eyewear company Formuleyes to release an exclusive collection of premium glasses, celebrating the sport’s past, present and future as part of its 70th-anniversary celebrations. The first collection will feature three pairs of glasses, all representing a different aspect of what makes Formula...

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Fashion

First Look: Police x Lewis Hamilton

Eyewear brand Police, owned by Veneto-based manufacturer De Rigo, has unveiled the first styles of its Police x Lewis Hamilton collection, following the sponsorship agreement with Mercedes-AMG Petronas Motorsport. Police unveiled three styles of its design collaboration with Formula 1 World Champion, Lewis Hamilton at the 2019 British Grand Prix...

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Fashion

Lewis Hamilton to design eyewear for Police

Formula One driver Lewis Hamilton is set to launch his own eyewear capsule collection for Police as part of the brand’s sponsorship deal with the British driver’s Mercedes-AMG Petronas Motorsport racing team. Eyewear brand Police, owned by Veneto-based manufacturer De Rigo, stated that the brand’s logo would be visible on both sides of the...