Happy Socks news and archive

Zandra Rhodes collaborates with Happy Socks

Dame Zandra Rhodes is here to pull your socks up. The Queen of Color herself has collaborated with Happy Socks for an exclusive selection of colorful socks. The collection features reimagined versions of three of her most famous prints: Snake, Button Flower, and Wiggle. The Snake print was created by Rhodes in 1968 as a temporary tattoo sold in...

Fashion

Happy Socks launches David Bowie collection

Happy Socks has honored music legend David Bowie with a limited-edition collection inspired by some of his best known performances and characters. The designs combine references to Bowie’s greatest hit and some of his most notable outfits. The collection features six pairs of soft combed cotton crew socks and four pairs of kid’s crew socks in...

Retail

Happy Socks opens second largest store in Union Square, New York

Swedish socks, underwear, and swimwear brand Happy Socks is deepening its roots in New York City with the opening of its latest retail store in Union Square. According to an announcement from the company, this will be its second-largest location in the United States. The company’s fifth New York City retail space—and eighth in the U.S.—opens on...

Fashion

Havaianas and Happy Socks partner to create a colorful summer collection

If there’s one thing that Happy Socks and Havaianas both know how to do well, it’s colorful footwear. The Brazilian flip-flop brand has teamed up with the Swedish socks and underwear label to create a bright and cheerful capsule collection for summer. Together, the brands are releasing a series of box sets with assorted flip-flops and split-toe...

Featured

Fashion

Happy Socks launches swimwear

Happy Socks is diving into the swimwear market. The makers of colorful, playful socks have launched their first full scale swimwear collection for both men's and women's, in addition to a selection of limited-edition summer essentials such as slider sandals and a pool float. Happy Socks continues its playful approach to color with these...

Fashion

Happy Socks and Stutterheim create Dream Raincoat

Happy Socks has found their first venture into ready-to-wear with Swedish lifestyle brand Stutterheim to create a gender-neutral "Dream Raincoat" as part of their fall/winter 2018 collection. The new collaboration combines Sttutherheim's iconic raincoat model with Happy Socks signature Big Dot design. The two very contrasting brands managed to...

Fashion

Happy Socks collaborates with Sunday Somewhere

Happy Socks has announced the launch of Happy Socks and Sunday Somewhere, marking their first foray into eyewear. The exclusive collection of four unique designs was inspired by summertime. “We wanted to add our passion for color and playfulness to a range of sunglasses, and Sunday Somewhere is the perfect partner for us to do that,” a...