Weekend highlights from New York Fashion Week
Celebrities, capes and car parts: AFP rounds up the best shows from Saturday and Sunday of New York Fashion Week. Tory Burch Actresses Julianne Moore and Lucy Liu, and Vogue editor-in-chief Anna Wintour sat front row as Tory Burch showcased floral patterns inspired by Turkish, English and French porcelain on Sunday. The fall-winter 2020...
10 Feb 2020
Video: Longchamp's LGP Party with Kendall Jenner
"Bonjour Kendall Jenner! Delighted to have you in Paris with us," Longchamp said on its YouTube Channel. Source: Longchamp, YouTube.
28 May 2019
At New York Fashion Week, next autumn looks sexy and colorful
Over the weekend, from Los Angeles to London, the showbiz A-list strutted their stuff on red carpets for the Grammys and Britain's Bafta film awards. Halfway between in New York, the style glitterati lined catwalks to preview the trends for next autumn and winter. The short answer? Lots of bright color and lots of sex appeal. Here are some...
12 Feb 2019
Longchamp to invest in China
Sales growth has been slugglish for Parisian handbag maker Longchamp, but they have a plan in mind to turn that around. The company is setting their sights on China and the U.S. to boost sales, with a focus set on celebrity endorsements and online platforms. Longchamp, one of the last remaining independent handbag makers in France, is best known...
24 Sep 2018
Longchamp makes New York debut to celebrate 70 years
Longchamp decamped across the Atlantic on Saturday to make their New York Fashion Week debut and celebrate their 70th anniversary by looking to the future, fronted by new brand ambassador Kendall Jenner. Guests were invited to the World Trade Center, where the Manhattan skyline provided a dazzling backdrop to a collection summed up as 1970s...
10 Sep 2018
Marchon Eyewear: exceeding objectives and expanding licences
Recent months have been busy for United States-based manufacturer and distributor of eyewear and sunglasses, Marchon Eyewear as it renewed several licences and expanded its portfolio by signing alicensing agreement with both DKNY and Donna Karan New York. According to Nicola Zotta, President and Chief Executive Officer of Marchon has exceeded...
2 Aug 2018
Longchamp to open boutique in New York
Parisian brand Longchamp is planting more roots on the East Coast. The label is set to open a new brick-and-mortar bowing on Fifth Avenue in New York. The new store will boast 4,000 square feet and will have both an upper and lower level. According to The Cut, Longchamp hired on French Artist Remed in order to vamp up the store aesthetically....
22 Apr 2018