Lyst Index news and archive

Lyst Index: Gucci remains hottest brand, Nike jumps up rankings

Gucci has retained its position as the world’s hottest brand according to fashion shopping platform Lyst’s most recent index, while Nike jumped up nine spots to take second place. Italian luxury label Gucci remained popular online in the first quarter of the year, with additional buzz being generated by a picture of Lady Gaga and Adam Driver on...

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Off-White, Gucci belts and Moncler jackets named top searches in Q4 Lyst Index

Lyst has released its list of the hottest fashion brands and products based on consumer searches in the final three months of 2019, with Off-White, Gucci, and Balenciaga coming out on top. Off-White retained its crown as the hottest brand in the world according to The Lyst Index thanks to strong demand for the luxury-meets-streetwear brand’s...