Made in China news and archive

Jean-Loup Rebours of Faxion PR: “There is a real need to re-evaluate Chinese fashion in France"

China is a country of consumers, not creators. This is the prejudice that Jean-Loup Rebours, director of the press and influencer communications agency Faxion PR, has chosen to deconstruct by launching a new wave of Chinese designers in Paris. Why have you specialised in Chinese brands? We have a huge advantage in France: Paris remains the...

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Business

'Made in China' no longer a negative for consumers

"Made in China" may still evoke more off the rack than catwalk, but Chinese designers are slowly installing themselves in Paris, the fashion capital, as a part of an upscale march towards the lucrative luxury market, a segment that is increasingly made up of Chinese shoppers. As Paris gears up for its next run of shows early in the new year, it...

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Business

Can the 'Made in China' label make a comeback?

Paris - In the fashion industry we have Western brands on one hand, and Chinese brands on the other. Occasionally we see both intertwined which raises the question: how can these very different cultures coexist in the same industry, and what roles will they play? China already has its foot in the door by acquiring several local French labels....