Groupe RAS: a French independent's strategy to compete with sneaker giants
French footwear specialist Groupe RAS (Rautureau Apple Shoes), the owner of brands No Name, Schmoove and Armistice, is entering a new phase in its history, driven by a complementary management duo. Propelled by international acceleration and a diversification into apparel, the company is now organising itself as a “creative start-up” to...
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