Outerwear news and archive

How Fjällräven aims to become younger and more urban

The three-day 'Fjällräven Classic Germany' trek brought 325 participants from 34 nations to the Allgäu region in southern Germany earlier this month. Alongside recreational hikers and specialist retailers, representatives of the Swedish outdoor specialist were also on site. Like the retailer Globetrotter and the footwear brand Hanwag, Fjällräven...

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Burberry marks 170th anniversary with outerwear portrait campaign

British luxury house Burberry has unveiled “170: The Anniversary Portraits”, a campaign that marks the brand's 170th anniversary through its outerwear. The campaign features 170 people photographed in London, New York, Seoul and Shanghai, each wearing one of ten Burberry outerwear styles. Ruthie Rogers and Chey Maya Carty. London. Credits:...

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Premium over mass: how the ski market is reinventing itself

As tulips begin to bloom in the valleys and trees start to bud, the winter high season returns to the mountains. At Easter, snow enthusiasts travel to the mountains one last time to enjoy the final runs of the season. What is the current state of the ski and snowboard market? For decades, the health of the industry could be reliably gauged at...

Fairs

Performance Days Munich remains a 'must' for functional textiles

Performance Days in Munich has once again shown why it is one of the most important meeting points for the international functional textiles industry. The public transport strike in the Bavarian capital did nothing to change this. “The trade fair is well attended,” said Eva Doll, brand strategy manager for Europe, the Middle East and Africa...

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Second-hand in the outdoor market: From trend to economic factor

As the political deregulation of sustainability targets becomes the new norm, voluntary initiatives from industry and retail are gaining even greater importance. With these introductory words, representatives from Bergzeit, Globetrotter, Sport Conrad and Patagonia met at the Bergzeit headquarters in Otterfing near Munich at the end of November....

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Hype products, collaborations and outerwear: What chinese consumers want

Chinese consumers have been faced with an unstable economy and ever-new challenges since the pandemic. This is also reflected in their shopping behaviour. Although uncertainties such as the trade dispute with the US and the real estate crisis are putting additional strain on consumers and dampening consumer sentiment, private households seem to...

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Fashion |Commentary

Outdoor in the fashion world: A rollercoaster ride

The outdoors and fashion have been converging for years. This is evident in trends like Gorpcore and fashionable functional pieces. However, what consumers now combine as a matter of course often puts brands and retailers in a strategic bind. Segment boundaries remain quite rigid in retail Gorpcore is only the latest example of a long series of...

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Fashion

Arc’teryx to launch archival capsule with vintage pieces

Outerwear and equipment design company Arc’teryx are set to launch an exclusive archival capsule in partnership with the luxury marketplace, Grailed. The digital-only release will involve 7 archival pieces from past collections dating back to 2001, which have been fully restored through Arc’teryx’s ReBird programme. Items will be sold at their...

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Fashion |Exclusive

Small Italian outerwear brand thrives despite pandemic

Four years ago we interviewed Antonella Arpaia, the co-founder of Manto, a small luxury outerwear brand based in Mantua, Italy, whose biggest market was the U.S. FashionUnited caught up with her again this month while she was here for sales meetings to learn how a purveyor of coats and weatherproofed jackets at an elevated price point has fared...

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Fashion

Fall 2021 menswear trend: longline coats

Longline coats have made their way into menswear. The trend has been a staple in women’s outerwear for several seasons, and now designers are bringing the look to a wider audience for Fall 2021. The same lengths and simple forms that we have been seeing in womenswear have been given a masculine touch with bolder shapes and more linear forms....

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Fashion

The Woolmark Company and Adidas design outfits for Arctic research expedition

The Woolmark Company has announced that itself and Adidas are among the official technical partners for the Dark Ice Project - an expedition to the geographic North Pole by accomplished polar explorers Alex Hibbert, George Bullard and James Wheeldon. The Woolmark Company, along with Adidas Terrex, Byborre and Gore-Tex, has been tasked with the...

Fashion

Barbour launches new premium sub-brand, 'Gold Standard'

British fashion and lifestyle brand Barbour has launched a new premium sub-brand called Gold Standard for autumn-winter 2020. The new brand, which looks to showcase Barbour’s 125-year-old heritage through a collection of premium outerwear, consists of ten jackets manufactured with signature waxed cotton and quilt fabrics. The jackets are...