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Fashion

Moda Operandi launches a new brand identity

Luxury online retailer Moda Operandi has given itself a brand new makeover, resulting in a modernized logo, colorful pages, and more to reinforce its standing as one of the leading platforms for fashion discovery. “Moda’s new look and feel is inspired by the brand’s bold DNA and speaks to our evolution,” said Patrick Emanuel, the company’s vice...

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Fashion

How Logo Rebranding Provokes Consumer Engagement

Fashion fans have been abuzz lately over Celine’s recent removal of its accent mark and the unveil of the new Burberry logo and monogram. Burberry’s previous logo had been in use for over 20 years, becoming an integral part of the brand’s aesthetic identity. Hedi Slimane opted for the simplification of the Celine logo as a first big move in his...

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