Roger Federer news and archive

Roger Federer and On launches its first tennis-inspired sneaker

Tennis star Roger Federer and Swiss performance running brand On has unveiled their first tennis-inspired sneaker, The Roger. Federer, who invested in the Swiss footwear brand in November 2019, has worked alongside the On design team to create The Roger Centre Court 0-Series, a reinvention of the classic tennis trainer combining the athletes'...

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Fashion |Interview

On running shoes launches first lifestyle sneaker

On, the Swiss footwear brand backed by tennis star Roger Federer, is launching its first fashion-focused sneaker, the Cloudnova, as it looks to expand its audience beyond running and move into the lifestyle market. The Cloudnova has been designed with a premium sneaker audience in mind, as the first drop on May 7 will be available worldwide at...

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Business

Roger Federer buys stake in Swiss running shoe brand On

Swiss performance running shoes and apparel brand On has confirmed that tennis star Roger Federer has joined the company as a “close partner” after investing an undisclosed sum. The move comes following the end of the 20-time Grand Slam tennis champions contract with Nike and will see the star using his “unique experience” to propel the sports...