SS27 news and archive

Ralph Lauren blends styles ahead of New York Fashion Week

New York – From a brocade jacket paired with ripped jeans to a sequined flapper dress over flowing trousers, Ralph Lauren presented a spring/summer 2027 collection “reinterpreting historical references” ahead of New York Fashion Week on Wednesday. Tailored trousers were worn with a leather jacket, a boater hat and ballet flats, watched by French...

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Fairs|Report

Repositioning efforts drive success at Who's Next September 2026 edition

Paris - Des Petits Hauts, Bérénice, Stella Forest and Not Shy returned to the Who's Next trade show, which ran from 5 - 7 September 2026. Armor Lux and Von Dutch exhibited for the first time. These six brands, each with a different profile, together show how the repositioning of the Parisian trade fair Who's Next contributes to their commercial...

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Fashion

From mermaids and athletic nomads: SS27 trends from Tokyo

Designers and brands showcased their craftsmanship and eye for detail at Tokyo Fashion Week, which concluded over the weekend. They emerged from the depths of the sea, impressing with true statement pieces, tradition and individualism. Five trends in particular stood out. Tradition meets modernity SS27 (from left to right): Joey Samson, Rhett...

Fashion |TRENDS

Men's bag trends for SS27, from Dior to Louis Vuitton

Men's bags are no longer a secondary line for Europe's major houses. They have become a strategic segment: lower entry price than ready-to-wear, but the same promise of status, artisanal excellence and statement appeal. The prestige is real enough that top football stars carried them through this year's World Cup. A designer bag now signals as...

Fashion

Copenhagen Fashion Week street style SS27: pillbox hats, brooches and turquoise

Copenhagen Fashion Week is marking a milestone this season, celebrating its 20th anniversary. As with every season, the Danish capital transforms into a meeting place for the international fashion world and a source of street style inspiration. From understated Scandinavian looks to colourful ensembles, attendees at the spring/summer 2027 shows...

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Fairs

Between headwinds and new beginnings: what Düsseldorf Fashion Days reveals about the state of the industry

During Düsseldorf Fashion Days, the Ferris wheel was turning at the Rheinkirmes funfair. A more fitting image for these order days could hardly be found. One moment you are soaring upwards, the next you are heading down. Those who embrace the ride might even enjoy it. However, those who try to control every movement will quickly feel queasy. A...

Fairs

Momad reviews its latest edition and announces dates for its next 2027 event

Madrid – Marking a turning point in its recent performance, Momad, the international fashion, footwear and accessories trade fair organised by Ifema Madrid (Ifema), held its latest edition from July 23 to 25. The organisation has now reviewed the three-day event, validating the new trade fair format that debuted at this latest edition. This...

Fashion

Tokyo Fashion Week: from European debuts to backstage photography with Meta glasses

Rakuten Fashion Week Tokyo will run from August 31 to September 5, with 28 confirmed collections for the spring/summer 2027 season. The framework includes 25 official designer shows, including four debuts, and three partnership shows, through which associations and organisations group brands from individual countries. Including the partnership...

Fashion

Spanish designer Sonia Carrasco to show for the first time at Rakuten Fashion Week Tokyo

Spanish designer Sonia Carrasco will present her collection in Tokyo for the first time as part of the spring/summer 2027 presentations at Rakuten Fashion Week Tokyo, which runs from August 31 to September 5, 2026, and features a total of 28 collections. Her show is scheduled for Thursday, September three at 7pm JST in the Hikarie Hall at the...

Fashion

Mbfw Madrid unveils new features for upcoming September edition

Madrid – Gearing up for its upcoming 84th edition, scheduled from September 14 to 19, the management of Mercedes-Benz Fashion Week Madrid (MBFW Madrid) has revealed the line-up and key new features for the event. It remains to be seen whether this edition will mark a turning point for the organisation, which will be held entirely outside the...

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Business|Interview

Minerva Alonso, Gran Canaria Swim Week: “We have positioned the show at the ideal time of year”

Madrid – During the last edition of Gran Canaria Swim Week (GCSW), held on the island of Gran Canaria from June 24 to 27, FashionUnited had the opportunity for our traditional “tête-à-tête” with Minerva Alonso. Alonso is the minister for Economic Development of the Cabildo de Gran Canaria and the main political and organisational head of the...

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Fashion

Takashimaya buyer: “Berlin Fashion Week has a unique identity”

With more than 180 years of history, Takashimaya is one of Japan's most traditional and renowned premium department stores. The company is known for its carefully curated range of luxury fashion, international designer brands and high-quality lifestyle products. For Shuhei Iwasa, a womenswear buyer at Takashimaya, Berlin Fashion Week has become...