Stylight news and archive

The Queen’s Gambit and The Crown drive November fashion searches

Netflix shows The Queen’s Gambit and The Crown have been driving fashion searches this month as viewers scramble to replicate the characters’ vintage looks, according to online search platform Stylight. The Queen’s Gambit, a Cold War-era show chronicling the rise to fame of chess prodigy Beth Harmon as she battles drug addiction, has been a...

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Tie dye, yoga and retro brands: The top sportswear trends of 2020

Online search platform Stylight has released a sportswear report detailing which styles and products were trending this year. The platform registered a 55 percent increase in clicks on sportswear in 2020 compared to 2019. Due to Covid-19, there was a 300 percent spike in clicks on yoga, as people in lockdown looked at the activity for its stress...

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Consumer interest in loungewear, lingerie and activewear surges amid lockdown

The current lockdown measures implemented across the globe are changing people’s shopping behaviors, with consumers showing a marked increase in certain items including loungewear, lingerie, activewear, beauty and home decor. Last month, prime minister Boris Johnson announced the immediate closure of all ‘non-essential’ stores across the country...