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Business

Lagging digitally, Ted Baker is reeling from a year of closed stores

Department stores, airport concessions and high street boutiques were once the strength of Ted Baker’s bottom line. But as the pandemic ravished the retail industry, companies like Ted Baker, without a solid digital first strategy, were the first to suffer. “If you set out to design a shop to do badly under coronavirus restrictions, you’d end up...

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Covid-19 hits Ted Baker's full year results, loss widens

In a preliminary results announcement for the 53 weeks ended January 30, 2021, Ted Baker plc reported group revenue down 44.2 percent or down 44.1 percent in constant currency to 352 million pounds. This decline, the company said was driven by the ongoing impact of Covid restrictions on trading globally. The company’s underlying loss before tax...

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