The RealReal news and archive

The RealReal launches ReCollection line of upcycled fashion

The RealReal has always been devoted to giving new life to secondhand luxury fashion, and now the resale retailer has expanded on its mission. The company has teamed with eight luxury brands to launch a collaborative upcycled collection, transforming distressed or damaged clothing into new, one-of-a-kind luxury pieces. Called ReCollection, The...

2 Apr 2021

RetailFeatured

The world is in lockdown, yet retailers are opening new stores

The importance of brick-and-mortar retail is often questioned amid the rise of e-commerce. Consumers have increasingly favored the ease and convenience that comes with digital retail for several years, and as the pandemic forced almost all retailers to turn towards a digital-only approach for several months of 2020, the future of in-person...

17 Mar 2021

Business

The RealReal reports 10 percent drop in Q4 revenue

Luxury consignment platform The RealReal has reported a 10 percent drop in revenue for the fourth quarter of the year. For the three months to 31 December 2020, the San Francisco-based company’s revenue fell to 84.6 million dollars. Its consignment and service revenue fell 16 percent to 69.1 million dollars, while direct revenue increased 38...

23 Feb 2021

Retail

The RealReal opens doors to its first Brooklyn store

The RealReal has moved to Brooklyn. The luxury consignment retailer has opened its third store in New York City, located in Cobble Hill, a trendy shopping district in Downtown Brooklyn. Taking up 2,500 square feet of retail space at 163 Court Street, the new store offers two Luxury Consignment Offices and both women’s and men’s inventory across...

26 Jan 2021

Business

The RealReal reports widening Q3 losses

US luxury consignment platform The RealReal has reported widening net losses in the third quarter. The San Francisco-based company’s net loss reached 43.3 million dollars in the three months to 30 September, compared to 25.3 million dollars a year earlier. Total revenue decreased four percent to 78.1 million dollars, comprising a 7 percent...

10 Nov 2020

Fashion Featured

The RealReal partners with New York on "Mask Up" initiative

The RealReal has announced a new collaborative effort with the State of New York to benefit COVID-19 relief workers and build awareness of the importance of wearing face coverings. The luxury consignment retailer has launched the "Mask Up" campaign, along with dozens of New York-based fashion designers. Fashion label Public School has designed a...

27 Oct 2020

Fashion

The RealReal announces new partnership with Gucci

The RealReal has partnered with Gucci for a new initiative promoting a circular fashion economy. The luxury consignment shop will host an online pop-up of pre-worn Gucci items now through the end of the year. The brands will also plant a tree through the nonprofit One Tree Planted for each Gucci item purchased through The RealReal. This will...

5 Oct 2020

Business

The RealReal Q1 revenues up but losses widen

San Francisco-based luxury secondhand platform The RealReal has reported widening losses in its first quarter results as the company feels the impact of Covid-19. For the three months to 31 March, losses widened to 38.3 million dollars compared to 23.2 million dollars in the same period last year. Despite that, the company’s total revenue grew...

8 May 2020

Business

The RealReal warns of Q1 loss, announces job cuts and furloughs

Secondhand luxury platform The RealReal has announced it is anticipating a first quarter loss and is looking at measures to cut expenses by more than 70 million dollars including cutting or furloughing staff. The San Francisco-based company said it expects its gross merchandise volume (GMV) for the three months to 31 March to grow 15 percent...

15 Apr 2020

Retail

The RealReal opens new flagship in San Francisco

The RealReal is growing its presence in San Francisco. The luxury consignment retailer, which does the majority of its business online, has opened its tenth brick-and-mortar store, marking its second location in the northern California city. Taking up 8,000 square feet of retail space at 253 Post Street, The RealReal's San Francisco flagship...

6 Mar 2020

Business

The RealReal Q4 and full-year revenues surge

Secondhand luxury platform The RealReal has reported a soaring increase in its Q4 and full-year revenues. In the fourth quarter of the fiscal year, the San Francisco-based company saw total revenues increase 57 percent year-on-year to 97.3 million US dollars, while its net loss dropped to 21.4 million US dollars from 22.2 million US dollars in...

27 Feb 2020

PeopleFeatured

Designer Christopher John Rogers empowers fantasy and diversity

While Black History Month is a time to celebrate visibility, representation, and achievement within the black community, the month-long fashion calendar offers up new emerging designers to be splashed across social media daily, but rarely are they people of color. Christopher John Rogers seems to have come out of nowhere to stage one of the most...

26 Feb 2020