Victoria's Secret news and archive

Victoria's Secret exceeds expectations in fiscal year 2025/26

US lingerie group Victoria’s Secret & Co. reported surprisingly positive results for the 2025/26 fiscal year on Thursday. Thanks in large part to a strong final quarter, the parent company of the Victoria's Secret, Pink and Adore Me brands exceeded its own forecasts. In the most recent fiscal year, which ended on January 31, group sales reached...

Retail

Victoria's Secret to open first German store in Hamburg

US lingerie retailer Victoria’s Secret & Co. is set to launch its German expansion in Hamburg. A store is scheduled to open in the city centre later this year. The Bischofswerda-based PTH Group, which has been secured as Victoria's Secret's franchise partner for the German market, confirmed the press reports. The US label will occupy a space of...

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Fashion |Opinion

How Victoria's Secret rebranded from female stereotype to female empowerment

It wasn’t so long ago that a very public backlash against a tone-deaf Victoria’s Secret clipped the company of its angel’s wings. The bedazzled and out-of-sync lingerie company lost its standing in an era of inclusivity where winged venus goddesses, cloaked rhinestone fantasy bras and limited representation of the female body no longer...

People

New board comprising of six women to run Victoria's Secret business

L Brands, Inc. has announced the composition of the board of directors for the standalone, publicly traded Victoria’s Secret business. The company said in a release that the new Victoria’s Secret board is expected to consist of seven directors, six of who are independent and six of who are women. “Today marks an exciting milestone in our plans...

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Fashion

Victoria’s Secret Pink teams up with Chloe and Halle Bailey

Victoria’s Secret Pink has announced it will be working with Grammy-nominated artists Chloe and Halle Bailey. The sisters have revealed their favorite Pink styles to wear and will also be launching exclusive capsule collections. The duo’s favorite loungewear, activewear, intimates, and accessories can be viewed online. Victoria’s Secret Pink...

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People

L Brands appoints J.K. Symancyk to its board of directors

L Brands, Inc. has appointed J.K. Symancyk as an independent member of its board of directors, effective May 20, 2021. With this addition, the company said that the board now consists of 11 directors, ten of whom are independent and six of whom are women. “We are pleased to welcome J.K. to the board and look forward to benefitting from his deep...

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Business

L Brands posts record profit, names CFOs for Bath & Body Works and Victoria's Secret

L Brands reported earnings per share of 97 cents for the first quarter ended May 1, 2021 compared to a loss per share of 1.07 dollars for the first quarter ended May 2, 2020. The company said, operating income was 572.1 million dollars compared to a loss of 317.7 million dollars last year and net income was 276.6 million dollars compared to a...

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Business

L Brands to separate Victoria's Secret business from Bath & Body Works

L Brands, Inc. has announced that its board of directors has unanimously approved a plan to separate the company into two independent, public companies: Bath & Body Works and Victoria’s Secret, including Victoria’s Secret Lingerie, Pink and Victoria’s Secret Beauty. “In the last ten months, we have made significant progress in the turnaround of...

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Business

L Brands raises Q1 earnings outlook

L Brands, Inc. is now forecasting a first quarter earnings per share range of 85 cents to 1 dollar versus its previous range of 55 cents to 65 cents, excluding any charges related to the early extinguishment of debt. The company said in a statement that raise in guidance is due to improved sales trends which it believes are primarily driven by...

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People

L Brands appoints two new independent directors

L Brands, Inc. has announced that Francis Hondal, president of loyalty and engagement at Mastercard, and Danielle Lee, Chief Fan Officer for the National Basketball Association, have been appointed as two new independent members of its board. Additionally, the company said, L Brands founder Les Wexner and Abigail Wexner will not stand for...

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Business

L Brands raises Q1 earnings outlook

L Brands, Inc. has increased its first quarter earnings guidance from a range of 35 cents to 45 cents to a range of 55 cents to 65 cents, excluding any charges related to the early extinguishment of debt. Commenting on the update, Andrew Meslow, Chief Executive Officer of L Brands, said: “While the current environment still presents uncertainty,...

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Business

Victoria's Secret owner L Brands posts upbeat Q4 earnings

L Brands, Inc. reported earnings per share of 3.03 dollars for the fourth quarter compared to a loss per share of 70 cents for the same quarter last year. The company said, operating income for the quarter was 1.273 billion dollars compared to 81.7 million dollars last year, and net income was 860.3 million dollars compared to a net loss of...