Vivaia news and archive

Footwear label Vivaia plans major retail expansion under new creative director

International footwear brand Vivaia has announced the appointment of Alan Buanne as creative director. This move is part of a strategy to elevate the brand, coinciding with its international expansion. Launched in 2020, Vivaia now has over 80 points-of-sale and has no plans to stop there. The company is preparing for significant growth in its...

Retail

Vivaia expands its retail network with a second store in France

Following its first store in the Carrousel du Louvre, Paris, footwear brand Vivaia has opened its second French boutique in Westfield mall, Les 4 Temps, La Défense. Vivaia is an independent American footwear brand founded by Michelle Yang in 2020, offering a range of styles including boots, loafers, ballet flats, trainers and sandals. The brand...