YNAP news and archive

New book from Federico Marchetti, "The Geek of Chic," set for September release

Federico Marchetti's new book, with a foreword by Giorgio Armani, will be released in English on September 9th. The book, "The Geek of chic: an american dream italian style" (304 pages, 18.99 dollars), is published by the American publisher Post Hill Press. The book is described as an "inspiring story full of successes, mistakes, honesty and...

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Retail

Yoox launches space dedicated to Gen Z shoppers

Italian discount fashion retailer Yoox is further tapping into the Gen Z demographic with the launch of a dedicated section to the age group on its website, called Hi_GuyZ!. Advertised as a place where “you can be yourself here, free your mind, find values similar to your own and be inspired by something new and different”, the space taps into...

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Fashion

YNAP joins The Prince of Wales’s Sustainable Markets Initiative

Yoox Net-a-Porter (YNAP) has become the first luxury fashion retailer to join The Prince of Wales’s Sustainable Markets Initiative and its ‘Terra Carta’ - a call-to-action charter “that puts sustainability at the heart of the private sector”. Launched by the Sustainable Markets Initiative in 2011, Terra Carta is a sustainable roadmap to 2030 “...

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Fashion

Mr Porter introduces new sneakers made from grape waste

Yoox Net-a-Porter Group-owned Mr Porter has launched a new leather alternative sneaker under its own label brand, Mr. P. According to the brand, the Larry Eco Edition sneaker is made from repurposed grape waste such as grape skins, stalks, and seeds generated by the Italian wine industry. It features raw vegetable bio-material that looks and...

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Fashion

YNAP pilots digital IDs to boost circularity and traceability

Yoox Net-A-Porter Group (YNAP) has begun piloting Digital IDs to boost the traceability and circularity of clothing, with plans to roll the technology out across its private label collections from 2021 onwards. The two pilots are currently running across select items from the latest Mr P collection from Mr Porter and YNAP’s entire collection...

People

Yoox Net-A-Porter appoints new global operations director

Italian luxury retail group Yoox Net-A-Porter (YNAP) has named Mirko Nobili as its new global operations director. Nobili joins from Burberry where he spent the past seven years, most recently as vice president of global customer fulfilment. He’s also previously held senior operations roles at Nestlé Italiana and Lactalis Group. In his new...

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Business

Yoox Net-a-Porter introduces new sustainable goals

The Yoox Net-a-Porter Group (YNAP) has introduced its new sustainability strategy called Infinity. According to its slogan “Lasting Luxury Fashion. Lasting Positive Impact,” the online fashion retailer aims to change the way fashion is made, sold and used. The focus will be on quality craftsmanship, durable designs and the ability to be remade...

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Fashion

Yoox Net-a-Porter and The Prince's Foundation launch collection

The Yoox Net-a-Porter Group has joined forces with The Prince’s Foundation, the charity run by Prince Charles, to launch a sustainable luxury ready-to-wear collection. Comprised of 18 pieces and including both womenswear and menswear, the capsule is branded "Yoox Net-a-Porter for The Prince's Foundation." The capsule is the culmination of The...

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Retail

Montblanc partners with YNAP for mobile store

Montblanc has partnered with YNAP (Yoox Net-a-Porter) for the launch of a mobile store. YNAP will be powering the mobile commerce for the next phase of Montblanc's e-commerce business. The aim of the new platform is for Montblanc's customers to be able to connect their physical shopping experience with the new online store with improved customer...

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Business

Moncler reveals new digital strategy, takes e-commerce in-house

Moncler, the original purveyor of the down jacket, is taking direct control of its e-commerce channels to accelerate a new era of digital transformation for the brand. The company previously outsourced its online operations to Yoox Net-a-Porter. The news will come as a blow to YNAP, which just last week signed a new agreement with Giorgio Armani...

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Retail

Net-a-Porter: The company that revolutionised luxury fashion turns 20

It’s hard to imagine twenty years ago marked the dawn of luxury e-commerce. Before the launch of Net-a-Porter in 2000 there was brick-and-mortar, multi brand retailers, department stores and brand-operated websites. There was no online destination that sold an exceptionally curated mix of high-end fashion until Net-a-Porter transformed the...

Fashion

YNAP teams with Univeristy of Modena for AI research program

The Yoox Net-a-Porter group is working to revolutionize online the shopping experience with the help of AI technology. The company has joined forces with University of Modena and Reggio Emilia to create a joint lab dedicated to the research of AI and computer vision in the fashion industry. The ultimate goal of the project will be to develop...