Retail
Yoox launches space dedicated to Gen Z shoppers
Italian discount fashion retailer Yoox is further tapping into the Gen Z demographic with the launch of a dedicated section to the age group on its website, called Hi_GuyZ!. Advertised as a place where “you can be yourself here, free your mind, find values similar to your own and be inspired by something new and different”, the space taps into...
2 June 2021