Zeekit news and archive

Walmart buys virtual fitting room Zeekit for an undisclosed sum

The largest world’s retailer keeps true to its commitment to growing digital with their latest acquisition: Zeekit. The Israeli-based virtual fitting room startups will help Walmart’s push into fashion and caters to online shoppers. The company published an update on their website where their U.S.’s executive vice president of apparel and...

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Fashion

Asos scales up augmented reality to support social distancing

Online retailer Asos has confirmed that it is accelerating its use of augmented reality (AR) technology to simulate real-life model photography to support social distancing in its studios, in response to the Covid-19 pandemic. This follows the development and successful trial of its augmented reality tool, ‘See My Fit’ earlier this year, created...

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Fashion

Asos trials augmented reality ‘See My Fit’ tool

Online retailer Asos is trailing an augmented reality tool, ‘See My Fit’, developed in partnership with Israeli AR company Zeekit that offers customers a simulated view of a product in different sizes and on different body types. The aim of the AR tool is to help Asos customers “make more informed purchasing decisions” explained the online...