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Puma: Chief commercial officer Matthias Bäumer to leave executive board
Matthias Bäumer, chief commercial officer (CCO) at Puma, is stepping down from his role on the executive board at the end of the month. Bäumer has decided to take this step for “personal reasons”, Puma announced on Friday. His term will end on September 30. His responsibilities as head of sales and head of subsidiaries will be temporarily taken...
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Puma strengthens sports marketing with appointment of Steve Cecchini
Puma has appointed Steve Cecchini as senior vice president of sports marketing. He will take up his new position on October 1, 2026, and will report directly to CEO Arthur Höld, the Herzogenaurach-based sporting goods manufacturer announced on Wednesday. In his new role, Cecchini will further develop the company's sports marketing organisation...
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Puma: Head of sports marketing to depart after 25 years
Johan Adamsson, vice president of global sports marketing and sports licensing at Puma, is leaving the Herzogenaurach-based sporting goods company. Adamsson is leaving the company at the end of the month for “personal reasons”, Puma announced. He has been with the sportswear provider for more than 25 years. “Johan has played an important role in...
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