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Barcelona-based Go PopUp closes a 300,000 euro funding round

Barcelona-based platform Go PopUp has closed a 300,000 euro funding round led by Ona Capital. The platform connects space owners with brands and agencies seeking unique locations for launches, activations or immersive campaigns. Ona Capital is a Catalan venture capital fund specialising in promoting tech start-ups in their growth phase. Several...

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Business

Punt Roma exceeds 150 million in sales: reduced debt, increased equity and new openings

In a year marked by significant strategic moves for Victrix Group, the parent company of Punt Roma, the company closed 2024 by reinforcing its expansion drive. This was previously signalled mid-year with the acquisition of brand rights for the German company Gerry Weber and subsequently for Samoon. Six months later, the accounts for the full...

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Sportswear: “Emerging markets" are driving the next growth phase

The global sportswear market is set to achieve its most significant growth in the coming years within emerging markets, particularly in the Asia-Pacific, Middle East and Africa regions. This states the “Global Sportswear Market to 2029” report by UK market research firm GlobalData. It analyses the development of the global sportswear market up...

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Business|Interview

AI in Fashion: How Hunkemöller uses AI for customer insight, price optimisation and store clustering

Artificial intelligence (AI) is rapidly changing the fashion industry. While some companies are waiting, others are taking bold steps forward. In this edition of the AI in Fashion series, FashionUnited speaks with Gordon Smit, the technology director of Dutch lingerie company Hunkemöller. 1. How do you view AI and what does Hunkemöller use it...

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Alohas's triple offensive: Enhanced customer experience, greater diversification, and a larger international footprint

Spanish brand Alohas continues its journey to becoming a global brand, accelerating its efforts to coincide with the start of the Christmas 2025 season. Alejandro Porras' company has made new advances across the three strategic pillars that support its growth strategy: customer experience, product, and international footprint. Founded in 2015 as...

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BasicNet acquires the Sundek brand

BasicNet continues its acquisition spree, adding Sundek to the Turin-based company's brand portfolio. As previously reported by FashionUnited, negotiations between the Turin-based group and the Californian swimwear brand continued into the autumn, following denials last spring. Today, the agreement was signed and announced for the acquisition of...

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Business

Influencers as KPIs: In 2026, brands will demand marketing, not promises

Influencer marketing in Europe is currently in a consolidation phase. According to the latest report from Kolsquare, the sector has moved beyond its experimental stage and has now become a fundamental tool in marketing strategy. Today, companies no longer collaborate with content creators merely to “be present” on social media; they now seek...

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PVH exceeds third quarter expectations despite profit decline

US fashion group PVH Corporation (PVH Corp) exceeded management targets in the third quarter of the 2025/26 financial year. Consequently, the parent company of Calvin Klein and Tommy Hilfiger adjusted its annual forecasts on Wednesday evening. In the latest quarter, which ended on November 2, group revenue reached approximately 2.29 billion...

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Business|Exclusive

Alpha Modus sues H&M for patent infringement

US company Alpha Modus, specialising in the development of technologies for the retail industry, continues its fierce battle for the protection of its industrial and intellectual property. On this occasion, it has filed a lawsuit against Swedish fashion multinational H&M Group. It comes to light following the lawsuit filed against Spanish...

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New strategy: Hugo Boss focuses on efficiency and womenswear

Metzingen-based fashion group Hugo Boss AG is driving its reform efforts forward. On Tuesday evening, the company announced a new medium-term programme called “Claim 5 Touchdown”. It continues the “Claim 5” strategy launched by CEO Daniel Grieder after taking office in summer 2021. “Claim 5 was a growth strategy. It was about refreshing the...

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Inditex revives growth as net profit jumps 8.9 percent

Madrid – Inditex group, the owner of fashion brands including Zara, Bershka, Massimo Dutti, Pull&Bear and Oysho, has reported its results for the third quarter of the 2025 fiscal year. During the three-month period ending October 31, the company managed to revive growth to the highest rate of the current financial year despite the ongoing impact...

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Inditex clothing reappears in Russia: permissiveness, stock mismanagement or smuggling?

Madrid – The Spanish fashion multinational is set to present the results for the third quarter of its current 2025 fiscal year this Wednesday, December 3. However, a negative news story regarding both image and operational implications has taken centre stage. This concerns the sale of garments from its Zara, Oysho, Pull&Bear, Bershka,...