- Danielle Wightman-Stone |
Nordic fashion and lifestyle brand Arket is to open its first flagship store in Seoul, Korea on February 26.
Located inside The Hyundai Seoul, a new department store in the centre of Yeouido, the new store will mark Arket’s first physical destination in Asia.
Arket managing director, Pernilla Wohlfahrt, said in a statement: “We are very excited to announce the opening of Arket’s new store in Korea, which is our first physical store in Asia. It is a fantastic opportunity to meet our existing Korean following face to face, and to welcome new customers to a complete Arket experience of modern responsible fashion and interiors, and contemporary Swedish cuisine.”
The new Seoul store occupies 8,000 square foot on one floor and will offer a wide selection of products from all Arket concepts, including women, men, children, and the home, representing what the brand calls “a unique expression of the modern-day market”.
The flagship will also feature an Arket café that will present a vegetarian menu offering hot and cold beverages, pastries and snacks.
Arket’s Seoul store opens on February 26.
Image: courtesy of Arket