Joor news and archive

Swimwear market rides a wave of growth in 2025

The global luxury swimwear market is experiencing notable growth this year, driven by renewed consumer interest in holiday attire. According to exclusive data from the Joor platform, sales increased by 14 percent in the first half of 2025. This performance is explained by a 4 percent rise in volumes sold and a 15 percent increase in the weighted...

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Joor secures 46 million US dollars investment to fuel expansion

Joor, the digital fashion wholesale platform, has raised 46 million US dollars in Series D funding led by Macquarie Capital Principal Finance. The wholesale platform has more than 12,500 brands and 325,000 curated retailers across 144 countries, covering luxury, fashion, accessories, footwear, lifestyle and home. Each month the service processes...

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Joor continues expansion in Asia with new Shanghai office

Digital wholesale platform, Joor has opened a new office in Shanghai, China, as part of its continued expansion in Asia. The new Shanghai office represents the company’s third office in Asia-Pacific, joining Melbourne and Tokyo and makes Joor the first platform of its kind to establish a business presence in Greater China. Joor’s Shanghai office...

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Joor announces new partnerships for the summer 2021 season

For the first time, global wholesale platform Joor is partnering with Copenhagen International Fashion Fair (CIFF) as well as the UK Department for International trade via its Joor Passport service. As part of its partnership with renowned Copenhagen trade show CIFF, Joor will support the virtual element of the event, the company announced in a...

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Joor teams up with JETRO to present ‘Showcase Japan’

Digital wholesale platform Joor is teaming up with the Japan External Trade Organisation (JETRO) to present ‘Showcase Japan’, a virtual fashion event featuring more than 30 directional and contemporary Japanese fashion brands. ‘Showcase Japan’ will be hosted on the Joor Passport platform and will providing participating brands and designers with...

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Fashion's digital reckoning: one year on

When Tommy Hilfiger introduced a fully digital showroom back in 2015, little did parent company PVH know it would spell the future of wholesale. While offering a seamless interface of selling tools, a novel touchscreen where buyers can merchandise collections without requiring to see samples, it hadn’t banked on the notion that one day those...

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Fashion Week Istanbul to place spotlight on Turkish fashion

Fashion Week Istanbul launches today with a virtual four-day event featuring 30 established and upcoming designers, including Dice Kayek and Zeynep Tosun, who have all produced short films to showcase their collections. This season the biannual event is being relaunched by the Istanbul Ready-to-Wear and Apparel Exporters’ Association (IHKIB),...

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Joor to power upcoming events in the Middle East and Japan

Fashion industry wholesale platform Joor announced on Wednesday that it would be partnering with the Arab Fashion Council and Japan Fashion Week Organization to power key events this fall. Tokyo Fashion Award, Arab Fashion Week Season 12 and Rakuten Fashion Week Tokyo will all make use of Joor’s digital platform Passport to centralize their...

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Joor launches trade show platform and partners with Premium and London Fashion Week

The wholesale platform Joor has announced that it will be supporting upcoming summer fashion industry events, such as Premium Berlin and London Fashion Week, as well as several autumn events. Joor will partner with Premium Group and British Fashion Council to offer virtual versions of Premium Berlin and London Fashion Week this summer through...