Scotch and Soda news and archive

Scotch & Soda to launch men's clothing rental service

Scotch & Soda is delving into the fashion rental trend with an upcoming rental service specifically for menswear. While rental is not a new concept to Scotch & Soda— the Dutch fashion company offers its womenswear through Rent the Runway— the company is tapping into a market that has been overlooked by other retailers. Womenswear rental options...

Fashion Featured

Designers elevating their offerings at day four of New York Fashion Week

New york - Day four of New York Fashion Week saw designers trying to step it up a notch from last season. First up was Noon by Noor, who went for a very expensive looking aesthetic with items like a taupe Calvin gown, a sapphire lulu fur coat, and velvet tops. The design team of Noon Rashid Al Khalifa and Haya Mohammed al Khalifa were also going...

Fashion Featured

Fashion films: the next step in brand story-telling?

The fashion industry produces hundreds of short films each year featuring the latest collections and although the majority these shorts are little more than glorified advertisements, there are a number of labels who are using the medium to take their story-telling to the next level. A cleverly thought out advertisement campaign centered around...