Amsterdam news and archive

Gymshark opens first European store in Amsterdam

British sportswear brand Gymshark opened a new store at Kalverstraat 178 in Amsterdam on June 21, 2025. The three-storey store boasts a total area of over 1,000 square metres. This marks the UK brand's first permanent brick-and-mortar location in continental Europe. Head of communications at Gymshark, Sam Kane, enthusiastically reflected on the...

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Fashion

Experts at Kingpins: 4 biggest myths about denim

What do we really know about the denim industry and about the products themselves? As with every topic, the denim industry is full of its own myths or facts that are mistaken to be false.. During the fifth edition of Kingpins, Stefano Aldighieri from the Design Studio, Bart van de Woestyne from Superblue and Andrew Olah from Kingpins, acted as...

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Fashion

Overview: 5 Must-Read Denim articles

London - Denim holds a special place within the fashion industry. Originally created as work wear, this solid fabric has been transformed into essential daily wear over the years and become a wardrobe staple. Industry denim trade fairs Kingpins and Denim Première Vision took place last month as FashionUnited turned its focus to the leading...