Latest Articles in Fairs

Independence, informality and a touch of tradition: Relaxed gathering of the watch industry

An important summer meeting for watchmakers took place in a nautically designed pavilion in Switzerland. With a brand-new format and a varied programme, Geneva Watch Days is a relatively new entry in the industry calendar. It aims to remain fresh and forward-looking. Founded as a one-off antidote to the economic downturn during the Covid-19...

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CHIC Shanghai: China's garment manufacturers navigate trade conflicts and rising costs

Rising pressure surrounding the trade conflict between China and the US, as well as growing competition domestically and in other Asian countries such as Vietnam and Bangladesh, demand new measures for China's garment manufacturers. To understand how manufacturers are handling the situation, while rising costs and consumer reticence shape the...

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From drawing board to retail floor, Who’s Next becomes trade fair for the entire fashion industry

Paris - At a time when traceability has become a commercial argument to answer the questions of neo-consumers, Who’s Next September 2025 is reinventing itself. Ready-to-wear, lingerie and fashion accessories, the show, owned by WSN Group, aims to cover the entire fashion industry, from downstream to upstream. Since his arrival as chief executive...

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Düsseldorf Fashion Days: New beginnings, established practices and the question of courage

Over the weekend, Düsseldorf was once again dominated by fashion. Summer temperatures provided a fitting backdrop for the collections of the upcoming spring/summer 2026 season at Düsseldorf Fashion Days. However, alongside light silhouettes and cheerful colours, one theme particularly characterised the event: "Courage as a Must-Have". At the...

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Diesel to guest star at CIFF fashion fair

Diesel will guest star at the upcoming edition of the Danish fashion fair Copenhagen International Fashion Fair (CIFF). The denim specialist, which belongs to the Italian fashion group OTB Group, will occupy a "large space" in hall D of the Bella Center exhibition grounds as a special guest and will give it an "unmistakable touch", CIFF...

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La Plage Riviera: a new trade show for swimwear launches in Nice, France

Nice - In a groundbreaking move, My Fashion Agent, the company behind La Plage Miami and La Plage Los Angeles, is launching a new trade show, La Plage Riviera. It will be held from August 30 to September 1, 2025, on the French Riviera, in Nice, at number 12 on the iconic Promenade des Anglais, near the airport. La Plage Riviera has adopted a...

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SS26: Best selling trends and talents to follow, according to three Parisian showrooms

During Paris Fashion Week Men’s, FashionUnited met with three commercial agents, Break.Fast, Likewise and Run, each hosting showrooms over the course of the event. Here is an overview of what is trending for the spring/summer 2026 season and which brands to look out for. Alina Zaporozcenko, founder of Break.Fast Break.Fast was founded in 2019,...

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Menswear trade show Shift: Smart dressing is common denominator

Where a few years ago there were warnings about the casualisation of menswear, now a picture of refinement has come to the fore. Tracksuits were at the height of popularity during the pandemic, but men now also want to present themselves in a slicker light. At the Dutch menswear trade show Shift, it brands were seemingly drawing closer together...

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NRF 2025: Retail’s Big Show to make European debut in Paris this September

Details of the first European edition of NRF: Retail’s Big Show Europe, taking place in Paris from September 16 to 18, were presented this morning in Milan. The event, which has always been held in New York, aims to unite the established missions of Paris Retail Week (Comexposium Group) and the renowned National Retail Federation (NRF). Arnaud...

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Pitti Uomo faces overall situation sportingly

Pitti Uomo remained resilient, once again demonstrating the importance of industry gatherings at the Florentine menswear trade show, amidst a global landscape shaped by war and trade disputes, and subdued consumer sentiment. Although the start appeared somewhat slower, Pitti Uomo shone in its full glory from the second day of the trade fair...

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Pitti Uomo banks on tailwinds

Pitti Uomo has officially kicked off the SS26 season, though the outlook is far from straightforward. The season’s start unfolded against a difficult geopolitical backdrop, according to Antonio De Matteis, president of Pitti Immagine (PI), the trade show organiser. Still, the situation was not entirely bleak, with menswear remaining “healthy.”...

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Just Around the Corner: Nine brands attending for the first time

UK fashion trade show Just Around the Corner (JATC) is set to return to its home cities next week, with two events on the roster for its seventh season. While the Manchester edition, located in the city’s Freight Island venue, will run from August 2 to 3, JATC’s London show, held in Truman Brewery’s T1 and T2 spaces, will take place from August...